DIOR DIGITAL TRY ON

Huge pinch me moment creating Diors virtual try on filter for their iconic Vibe bag modelled by the lovely Matilda Djerf. 💎

Users were able to try out the Hobo bag in the different colours and sizes to see which suited them best with a direct link to purchase.

Brands like Dior have already seen a 6.2x return on ad spend while utilising virtual try on in their Snapchat promotions.

Normally try-on has been leveraged through advertising alone, where businesses could guarantee their ads would be seen and who would see them. Brands like NYX Cosmetics have been able to drive over 60 million try-ons of their beauty experiences in a single day!